eBay Rinnova Il Design E Non Solo

Negli ultimi giorni, eBay ha rinnovato il proprio sito web .com introducendo il nuovo logo di cui avevamo parlato ed inoltre ha aggiornato anche la grafica grazie ad alcuni accorgimenti grafici. Andiamo a vedere in dettaglio.

eBay Assomiglia A Pinterest

Qualche giorno fa vi avevamo parlato di come eBay abbia deciso di rinnovare il proprio logo ed oltre a ciò ha introdotto una nuova grafica. Il presidente di eBay Devin Wenig ha sottolineato come la grafica sia migliorata, abbia un look contemporaneo e permetta agli utenti di poter visualizzare le offerte in stile “Pinterest”. Molti degli accorgimenti grafici sono stati introdotti, per il momento, solamente negli Stati Uniti ma nei prossimi mesi tutto ciò verrà applicato anche a tutti gli altri siti web. eBay, inoltre, ha lanciato un’applicazione per devices iOS chiamata eBay Now che offre la consegna nello stesso giorno in cui è stato acquistato l’oggetto. Per il momento solo gli abitanti di San Francisco potranno utilizzare questo servizio, ma in futuro sarà disponibile anche in altre città degli Stati Uniti. Negozi come Finish Line, GNC, Home Depot, Macy’s, Office Depot, RadioShack, Target, Toys R Us, e Walgreens hanno deciso di collaborare con eBay per creare questo sistema che consente di ricevere nella stessa giornata il prodotto che avevamo ordinato.

“We’re delivering a cleaner, contemporary look and feel; a more intuitive, convenient way to browse, decide and buy — both globally and locally; and a new personal way to curate your own shopping experience and discover items perfect for you,”

Con l’introduzione di eBay Now, eBay sta cercando di fare concorrenza ad Amazon.com cercando di offrire un vero e proprio ecosistema e collaborazione tra aziende ed eBay. Cosa ne pensate? Vi piace il nuovo design di eBay?

Today we begin to introduce a series of significant new features and enhancements for our customers. We’re delivering a cleaner, contemporary look and feel; a more intuitive, convenient way to browse, decide and buy — both globally and locally; and a new personal way to curate your own shopping experience and discover items perfect for you. These new experiences will be rolled live in the coming weeks in the US and around the world in the coming months. Additionally, our new logo goes live today. Together, these changes and more reflect the new eBay and our evolution as a marketplace that connects the world to the things they need and love — anytime, anywhere.

Technology is revolutionizing the way people shop, and eBay is shaping the future of commerce. In the next few years, the $10 trillion global retail market will be transformed. And consumers will enjoy unprecedented access and convenience. eBay will be at the center of this revolution for consumers. Blending the best of offline and online shopping, we will deliver products and experiences that surprise and delight, defining a new way to shop.

The future of commerce is personal, driven by data. Search results and recommendations are no longer enough. Consumers want insight. And they want personal, curated selection that is relevant to them, controlled by them. Consumers want experiences that are not intrusive but inspiring, experiences that don’t dictate but guide and assist, in ways that feel authentic and natural. We want to make moments of inspiration instantly shoppable. This is what eBay is poised to deliver.

The future of commerce is global. In a connected commerce world, consumers shouldn’t care whether the product they want is at a neighborhood store, or in a shopkeeper’s window halfway around the world. Large and small merchants and consumers together will create nearly infinite selection and choice. If it is a product they want, consumers should be able to get it, anytime, anywhere. And the buying and selling experience should be easy, convenient and simple.

The future of commerce is mobile. It’s increasingly multichannel via any connected screen. Consumers want to move seamlessly across devices, through any shopping environment. A laptop, a phone, a tablet or TV … a store window, kiosk, or fitting room … a shopkeeper or sales associate who knows who you are and what you want. This is how consumers will connect to the things they need and love. Not online or offline. Just shopping, anytime, anywhere.

This is the future of commerce. Welcome to the new eBay.

Devin Wenig

President, eBay

Link | cnet

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